Milan Launch 2012
Ilse Collection for Georg Jensen
Ilse Crawford brings a renewed sense of ritual to enhance our everyday habits, with the design of a new collection for Georg Jensen entitled the ‘Ilse Collection’. Comprising a set of universal objects that frame simple daily acts, they translate the fluid lines of Georg Jensen into physical forms with feeling. The Mama vase has been chosen to join the iconic Masterpiece collection.
georgjensen.com
Ett Hem, Stockholm
Brand identity, interior concept and design of a new hotel in Stockholm, situated in a former diplomat’s townhouse. The guest house is designed to be a home of comfortable, simple luxury. A house with open fires, a well-stocked library, a welcoming courtyard, modern yet resonating with the spirit of its past. Scheduled for opening in May 2012.
Photo credit: Magnus Marding Ett Hem
Two Two Six Hollywood Road, Hong Kong
A development project with Blake’s Advisors. Design for apartment block; public space and private apartments, including leafy courtyard and rooftop garden. TwoTwoSix has been designed with a sense of permanence and its own modern identity; yet retaining a strong connection to the scale and soul of the area.
Photo credit: Magnus Marding, Chester Ong
“Studioilse design identities with integrity and establish brand DNA with a strong emotional connection, one that can be owned. Crawford deploys a range of skills to carve out brand identities that are not static, but can be shaped and re-shaped over time.”
FRAME
Welcome to our our latest news page and the beginning of our new website.
Studioilse’s design starts with the human being at the centre. As creative directors and designers Studioilse works across brand development, concept creation, interior architecture, furniture, lighting and product design.
Studioilse is headed by Ilse Crawford, fascinated by what drives us, brings us together and ultimately makes us feel alive, this is manifested through design that can provide a frame for life.
Crawford believes design can influence the way we behave and feel. By addressing changing times and values, as well as the things that don’t change, design can shape the way we live and work. This approach is applied at all scales, from products to buildings, private to public space and is one she is developing with the next generation of designers through her work as Head of Department at the leading Design Academy Eindhoven.
Projects include the iconic designs that defined the Soho House brand, the Mathias Dahlgren restaurants at the Grand Hotel in Stockholm and award winning lighting for Wastberg.
Recent work includes the architecture and interior of an apartment block in Hong Kong, a concept store for Sergio Rossi in Rome and now The Ilse Collection for Georg Jensen launching in Milan 2012 followed by Ett Hem, a hotel in Stockholm opening this May.
Ilse is an influential author, international public speaker and has been named one of Britain’s most influential women.
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